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PROBLEM

Utah Health is doing world-leading research, but local folks just don’t understand what that means for them.

So we got their kids to teach them.

Utah Health is quite a place. Their hospital is one of the best in the nation and their research is pushing boundaries in ways few can fathom. All of which directly benefits the people of Utah, but most just know it as the place you go when you need a miracle cure. Nice to be known for something, but there’s a whole bunch more to them. So instead of constantly trying to tell adults all the great things we do, we chose to inspire their kids to do it along with us.

We created a science kit and curriculum to be distributed among all Utah public schools. Each month would be based on a different topic and each kit would include everything the classroom needed to made the experiments happen. Our first month was pretty close to home – genetics.

Every classroom got a kit featuring a learning pamphlet, an instant camera, and ear cards. We taught about hanging versus attached earlobes, and how that’s one of the most easily seen inherited genetic traits. We did experiments in class with them and then sent kids home with the cards to take pictures of their ears as well as their parents. Shared on Instagram with #momears or #dadears, the experiment taught more than the kids, it let them teach their parents as well.